Who you are and what type of business do you own?
Kia ora, I’m Caroline Simpson and I’m a professional editing consultant for my business, Proofreaders Plus. I provide editing services for a range of clients – SMEs, corporates, professionals, schools and authors. For larger jobs, I project manage a select group of editing colleagues. I am a Professional Member of the Institute of Professional Editors.
What was the first thing you did when you realised the pandemic was about to affect your business?
Work was busy for me all the way through Level 4, so the first thing was to meet existing client deadlines, which was tough at the beginning. Everywhere I was hearing how fractured people’s concentration was and I could relate to that. I could see that things would be quieter ahead. It helped to speak to clients about how their businesses would be affected so I could gauge what the flow-on effect would be.
What are you doing right now that you weren’t doing a month ago?
Advertising. Catching up on admin and professional development. And devoting time to my role as President of the NZ branch of the Institute of Professional Editors. We’ve had some great Zoom catch-ups for editors nation-wide and I have met new editors at all stages of their careers.
What challenges are you concerned about in the weeks and months ahead?
Joint challenges: How can we Kiwis work together to get ourselves back on our feet? How can we support each other? How can we grow from being the little country that could to the country that is.
What opportunities do you see coming out of this situation?
While we were all sheltering in place, our social and business networks expanded. We took to Zoom with ease. Resourceful people created opportunities like this to promote Kiwi businesses. Let’s keep up the talk and enthusiasm, keep making connections and keep Kiwis working. And let’s take advantage of the attention NZ has received in overseas media and use it to our advantage. We have so much to offer.
How can the community support your business?
Getting your ideas down on paper is hard mahi, but there is still work to do after that to make your writing ready for your reader. If you know you need some help or if you want to make a great impression on your client, your boss or the readers of that bestseller you have almost finished, I would love to talk to you.